New Program Enlists Global Negotiation Expert to Give Lawyers the Edge in Forging Complex Technology Deals

K&R Negotiations’ Mladen Kresic Tapped by West LegalEdcenter, the Nation’s CLE (Continuing Legal Education) Leader, for Technology-Focused Negotiation Course

Ridgefield, Conn. – Mar. 27, 2014K&R Negotiations announced today that CEO and co-founder Mladen Kresic will present an online West LegalEdcenter course on business technology negotiations for lawyers on Tuesday, April 8 at 2 p.m. EDT. The one-hour course, “Win Wisely in Business and Technology: A System for Effective Negotiations,” is designed to help attorneys leverage proven negotiation techniques for managing and mapping the value in a software and services deal. Lawyers representing both buyers and sellers will learn how to create more lucrative deals and reduce exposures that could jeopardize winning outcomes.

Kresic brings decades of business technology negotiation expertise to the course. He served as counsel for several IBM businesses and as General Counsel and Board Member for Bristol Technology (purchased by Hewlett-Packard in 2007) before co-founding K&R Negotiations in 1986. K&R Negotiations delivers negotiation training and consulting for organizations across the globe, including IBM, EMC, and Xerox.

Participants who attend Kresic’s live audio presentation will learn:

  • Key elements of the Win Wisely™ methodology for mapping and managing a winning negotiations process
  • How to spot and neutralize common roadblocks that kill otherwise lucrative deals
  • How to balance exposure and liability with business benefits

“We’re excited to leverage Mladen’s unique technology negotiation expertise for our students,” said course director Emily Rickaby. “This will be an hour well-spent for the lawyer who wants to improve his or her client’s negotiation outcomes in complex, technology-driven deals.”

Lawyers can earn continuing legal education credits (CLE) by attending “Win Wisely in Business and Technology: A System for Effective Negotiations.” For more information on registration and accreditation, click here.

About K&R Negotiations

K&R Negotiation Associates, LLC, is a consulting firm specializing in structuring and negotiating business transactions around the world. The company is comprised of professional negotiators, sales executives, and business attorneys. K&R professionals average over 20 years of professional negotiation experience and apply a results-driven methodology to change negotiation behaviors and improve negotiating success. K&R’s clients include Fortune 200 companies such as IBM, EMC and Xerox, as well as smaller companies such as Bristol Technology (now part of HP) and Priceline. For more information, please visit

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For more information please contact:
Nate Warren
[email protected]