Global Negotiation Leader Adds New Manager for DACH Region

K&R Negotiations Taps Urban Mayer to Lead German, Austrian, Swiss Markets

Ridgefield, Conn. – October 29, 2014K&R Negotiations announced today that Urban Mayer has joined the firm as manager of the DACH (Germany, Austria, Switzerland) region. Mayer’s addition marks a steady increase of the global negotiation firm’s presence in Europe, where K&R Negotiations will deliver the sales and technology negotiation expertise currently used by some of the world’s most influential companies.

Mayer brings decades of international leadership, sales, marketing and performance turnaround successes – from the aerospace and automotive sectors to real estate and IT. Over the past year he served as the executive, responsible for go-to-market strategies, sales force engineering and establishment of a channel sales model for a PDM software company. Mayer is an expert in leadership and strategic selling, authoring performance turnarounds, guiding M&A processes and reorganizing company structures for success. He has served in executive roles with IBM, EADS and many other leading companies.

“Urban Mayer brings a formidable mix of core strengths to our European clients,” said Mladen Kresic, CEO of K&R Negotiations. “Urban’s expertise in strategic sales performance in a wide variety of industries, technical knowledge and experience with structuring companies as well as deals for success will make him an incredible asset to our team.”

According to Mayer, “During my career I’ve had the challenge and pleasure to be part of many significant negotiations and also leading many sales negotiation teams. Before joining K&R, I had the opportunity to participate in K&R’s negotiation training and utilize this training to boost performance. I look forward to helping companies in the DACH region achieve their negotiation objectives.”

About K&R Negotiations

K&R Negotiation Associates, LLC, is a consulting firm specializing in structuring and negotiating business transactions around the world. The company is comprised of professional negotiators, sales executives, and business attorneys. K&R professionals average over 20 years of professional negotiation experience and apply a results-driven methodology to change negotiation behaviors and improve negotiating success. K&R’s clients include Fortune 200 companies such as IBM, EMC and Xerox, as well as smaller companies such as Bristol Technology (now part of HP) and Priceline. For more information, please visit

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For more information please contact:
Nate Warren
[email protected]